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India Gets its Frst COLOUR Race Guide

By North-End | 21 May 2008 | MUMBAI


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PRIME RACING, a publishing outfit from Mumbai that produced some classy racing booklets for McDowell Derby, the Poonawalla Multi-million and the Nanoli Pune Derby, will be launching India's first colour race guide on Saturday, May 24, for Bangalore races. Titled STAR RACE GUIDE, the tabloid format sheet will have minimum 8 full-colour pages, and will be printed on light weight coated (LWC) imported paper. The highlight of STAR RACE GUIDE will obviously be the authentic reproduction of jockey silks that will help the punter identify horses with ease. However, the advance release of promotional material promises some other exciting features like a horse slug with 60-factors at-a-glance, detailed race comments with colour photos and images, designer race slug with track map, besides a special money management tool titled "Track Your Money'. STAR RACE GUIDE will be available all over India at a uniform price of Rs 20/- (including air surcharge). On the first two days (Saturday, May 24 & Sunday, May 25), STAR will also offer a colour booklet containing the detailed results of the Bangalore Winter Meeting 2007-08 absolutely FREE.