Indiarace.com - india's first & foremost horse racing portal

Topic Details

Back to lists

Huge Revenue Opportunity

By Mann-esh | 03-Feb-2017

Hi Folks,

The clubs who have imposed a subscription fees on live streaming of their respective races should realise that they are loosing out an opportunity to advertise racing to the sizable community.

The community who watch live streaming online comprise of youths, employed pupil among others.
It is very essential to note that this is the community who will be the contributors to the sport in various capacities.

The clubs may have revenue inflow from the subscriptions but in the bargain they are losing out a bigger value in the long run.

Making Live streaming free will evoke interest among a larger audience and it is very evident that larger audience is a major contributor to the longitivity of the sport.

Much should be learnt from other sports in the marketing space.

Free Live Streaming is Free Advertising!

Regards,

-In the interest of the Sport

Views are welcome

Post Your reply

4 Replies

Ayyarnet said ...

04-Feb-2017
Unless you give you will never get any thing. This is the natural law applicable in every field. Unless RWITC do something for the punters or public they will never get anything their balance sheet will always show deficit.

Stop Fooling Punter said ...

04-Feb-2017
RWITC should learn from Marketing tactics of 2 firms Amazon and Jio.

How to attract more. .But They are currently following a reverse policy .

Let them give figures of punters paying rs 10000.They talk of promoting racing but clueless [dictated more by the accountant ]

Small Time Punter said ...

03-Feb-2017
There is something called "Business Acumen", which is missing. Hence, the clubs are disoriented & disillusioned.

Akb said ...

03-Feb-2017


I must agree too to Mann -esh


Live telecast for Horse Race lovers will be helpful who are not able to go to race course for that particular day. Hope the respective clubs think on this and take an appropriate call and do the best to all.